Making the leap to Agile within Marketing: A practical success story

Learn how the transition to agile helped one marketing team cope with rapid change and growth.

Are you constantly in firefighting mode, struggling with prioritization of projects? Lost requests, customer frustration and the need for management oversight are just a few of the elements forcing marketing teams to evolve the ways in which they work. These changes can be daunting but there is a path to success.

Ryan Doherty, Director of Interactive Marketing at Planview will share his story on how he helped his Marketing organization make the transition from chaos to order by incorporating agile principles into their work processes.

During this webinar you’ll learn:

  • Principles and foundations to get started
  • Which agile methods to adopt for marketing teams
  • How to enhance collaboration by simplifying the workflow
  • Managing your team’s bandwidth with Workload Management

Read more about how Projectplace can manage all your marketing in one tool.

Date

On Demand

Time

On Demand

Location

Somewhere, Country

Duration

1 hour

Meet our speakers

  • Jason Morio

    Projectplace Segment Manager, Planview

  • Ryan Doherty

    Director of Interactive Marketing, Planview

  • Jeff Ellerbee

    Solution Marketing Manager, Planview

    Jeff handles product marketing for Planviews’ Troux product line. Jeff has helped customers be successful with Troux in the US and UK for 14 years.

  • Jeff Ellerbee

    Solution Marketing Manager, Planview

    Jeff handles product marketing for Planviews’ Troux product line. Jeff has helped customers be successful with Troux in the US and UK for 14 years.

Are you constantly in firefighting mode, struggling with prioritization of projects? Lost requests, customer frustration and the need for management oversight are just a few of the elements forcing marketing teams to evolve the ways in which they work. These changes can be daunting but there is a path to success.

Ryan Doherty, Director of Interactive Marketing at Planview will share his story on how he helped his Marketing organization make the transition from chaos to order by incorporating agile principles into their work processes.

During this webinar you’ll learn:

  • Principles and foundations to get started
  • Which agile methods to adopt for marketing teams
  • How to enhance collaboration by simplifying the workflow
  • Managing your team’s bandwidth with Workload Management

Read more about how Projectplace can manage all your marketing in one tool.

Register Now

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