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A Guide to Driving Revenue With Embedded Professional Services

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A Guide to Driving Revenue With Embedded Professional Services

A Guide to Driving Revenue With Embedded Professional Services


At first glance, embedded services organizations may appear to be essentially the same thing as standalone professional services organizations, except that the former is embedded within a product company. We recognize that both models share some common goals that include:
  • Maximizing revenues
  • Realizing margins
  • Optimizing billing utilization
  • Delivering high-quality work for customers
However, when digging a little deeper, there are meaningful and pivotal differences between embedded services organizations and standalone professional services organizations. We explore these distinctions and more.
At first glance, embedded services organizations may appear to be essentially the same thing as standalone professional services organizations, except that the former is embedded within a product company. We recognize that both models share some common goals that include:
  • Maximizing revenues
  • Realizing margins
  • Optimizing billing utilization
  • Delivering high-quality work for customers
However, when digging a little deeper, there are meaningful and pivotal differences between embedded services organizations and standalone professional services organizations. We explore these distinctions and more.